Creating A Visitor Hub at Livingstone City Council
The Destination Livingstone Management Plan (DMP) is Livingstone’s Story, Vision and Mission Statement of how Livingstone will develop into a more successful tourism destination. The DMP rests on 6 key themes, with cross-cutting principles that underpin the Plan and shape how we need to work to achieve our vision.
Theme: We Celebrate the Talent of Our People
Our people need to be at the center of the experiences we offer our visitors. We will recognise, support, encourage and use the talents of our artists, sculptors, performers, dedicated volunteers and passionate enthusiasts, no matter who they are or how big their talent or contribution. We are proud of who we are and confident that we can capture the passion and enthusiasm of our people to share the heart and soul of Livingstone. By doing so we provide exactly the immersive experiences our visitors are searching for.
Theme: Proudly Share Our Stories
Livingstone is full of stories. There is rich local knowledge, ancient legends and traditions, colonial and industrial history and personal stories that bring it all to life. We will collect these stories from our communities, museums and schools, train our people about what our visitors want so they can find new ways to share them with visitors, using these stories as the cornerstones of how we promote our offer.
International visitors love ‘local’; they want to ‘travel like a local’, meet local people, gain local knowledge, learn local skills, eat local food, understand local cultures, and most importantly for us, they want to see their money retained locally.
Development of the premier location in Livingstone – Civic Centre – thereby creating a visitor hub, is a huge opportunity for our local people to be innovative and use their entrepreneurship to get fully involved and benefit directly from tourism.
Our Primary Objectives involves the delivery of the FOREST of FACES public art installation. This vision is to develop Livingstone city centre into a confident tourism attraction where visitors will celebrate the local creative talent and stories of our people. We need to tap into our visitors’ desire for immersive experiences, to get local and meet our people.
This will be a place where people who are tucked away in river lodges, who never see town, will eagerly want visit to find out what’s happening!